Purity White AI
7-day free trial
✦ Help center

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Pricing, features, security, support: the complete answers. A question not answered here? Write to us, we reply quickly.

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General
5 questions
What is Purity White AI?
Purity White AI brings together in a single tool what keeps a salon running: your booking site in your name, the calendar, the client database, deposits and automatic reminders. No commission is taken on what you collect.
Who is the software for?
For all beauty professionals: beauticians, nail artists, hairdressers, makeup artists, spas and institutes, barbers. Whether you work alone or with a team, Purity White AI adapts to your business.
In concrete terms, what will it do for me?
Three concrete things. One: your clients book on their own, 24/7, without you having to answer. Two: the optional deposit requested at booking and the automatic reminder 24h before reduce missed appointments. Three: no commission is taken on your earnings — on a platform at 5%, €3,000 in monthly revenue costs €150 per month.
Do I need technical skills to use it?
None. The interface is designed to be usable without any technical knowledge. Your website is ready in minutes: you enter your services, your hours and your logo, and you are online.
Can I try before committing?
Yes. Both plans include a 7-day free trial, no commitment. You can cancel at any time during this period from your account.
Pricing & Billing
6 questions
What are the prices?
Two plans: AURA at €29.99/month (€299.99/year) for the independent working alone, and ÉCLAT at €49.99/month (€499.99/year) for the salon managing a team. These amounts are a limited offer; afterwards, back to the regular price (€39.99 and €59.99). The full details are on our Pricing page.
How does the 0% commission work?
Purity White AI takes no commission: 0%. We let you integrate Stripe directly to collect from your clients, without ever going through us — the money arrives directly in your account.
Can I change plan at any time?
Yes, you can switch from AURA to ÉCLAT (or vice versa) from your account, with no transfer fee. The plan change takes effect at the end of the current paid period.
Can I cancel at any time?
Yes, with no fees and no commitment. Your subscription stays active until the end of the paid period, then is not renewed.
Are there any hidden fees?
None. The price shown is the price paid, with no commission on your earnings and no surcharge appearing later.
What payment methods do you accept?
Your subscription is paid by credit card. Your clients can pay their deposits and services by card or Apple Pay via Stripe, securely.
Features & Booking
15 questions
How does online booking work?
Your clients book directly on your site, 24/7, without going through a third-party marketplace. They choose the service, the available slot, and pay a deposit if you have enabled it.
Can I personalize my site to my image?
Yes. Your colors, your logo, your photos and your text appear on your own site, in your name. It is not one listing among others in a directory — it is your storefront.
How do deposits and automatic reminders work?
At booking, a deposit can be requested to commit the client. A confirmation email is sent immediately, then an automatic reminder 24h before the appointment — which sharply reduces missed appointments.
Can I manage several employees?
Yes, with the ÉCLAT plan. Each team member has their own schedule and their own clients, while you keep a real-time overview of the whole salon’s activity.
Does the schedule sync with Google Calendar?
Not at the moment. Your Purity White AI schedule remains viewable from any device, but syncing with Google Calendar is not yet available.
How does the schedule work day to day?
You see the day, week or month, service by service. Slots are blocked automatically as soon as a client books, and you can add, move or cancel an appointment by hand in seconds.
Can I open one-off slots?
Yes. Outside your usual hours, you can open a one-off slot — a Saturday evening, a lunch break, an extra day before the holidays — without changing your base hours.
How do I set my time off or an absence?
You block a day, a week or a few hours directly in the schedule. The affected slots disappear immediately from your site: no one can book during your absence.
Can I send manual reminders to my clients?
Yes, in addition to the automatic reminders. You can follow up with a client by email or SMS whenever you want, with no limit on the number.
Can my clients leave a review?
Yes. Reviews are collected after the appointment and displayed on your site. You choose which ones to highlight — your reputation stays with you, not on a directory.
Can I show my work in photos?
Yes, your site includes a gallery. You publish your work, before/after and salon moods there, so the client knows what to expect before booking.
How far can I personalize my site?
Colors, logo, photos, text, order of sections, presentation of services and their prices: the site is entirely in your hands, and you can modify it as many times as you want.
Can I offer promotions to my clients?
Yes. You create promo codes and offers — a discount on a service, a welcome offer, a seasonal campaign — with the duration and conditions you set.
Can I track my results?
Yes. You track your appointments and earnings by day and by period, to see your best slots, your services that work and the change from one month to the next.
Does online booking handle the whole journey?
Yes, end to end: choice of service and duration, real-time available slot, optional deposit, immediate confirmation, reminder before the appointment and the client record updated automatically.
Payments & Deposits
5 questions
How does the deposit at booking work?
You choose which services require a deposit and its amount. The client pays it at the time of booking; the appointment is only confirmed once the payment has gone through.
Does Purity White AI take a commission?
No, none. On an €80 appointment, you collect €80. Your subscription is the only amount you pay us, and it does not change as your business grows.
Where does the money collected go?
Directly into your Stripe account, in your name, then into your bank account according to the transfer schedule you have set. We are never an intermediary for your funds.
Can I collect the balance at the salon?
Yes. The deposit secures the appointment, the rest can be paid on site by the payment method of your choice. The remaining amount due stays visible on the appointment record.
What happens in the event of a cancellation?
You decide: keep the deposit, refund it in full or in part. The refund is made in one click from the relevant appointment.
Security & Data
4 questions
Are my data and my clients’ data secure?
Yes. All data is encrypted and hosted on secure servers. Unlike some platforms, your client records belong to you — they are never shared with your competitors.
What happens if I cancel my subscription?
You can export all your data (clients, history, appointments) before your account is closed. Nothing is held hostage.
Are payments secure?
All payments go through Stripe, one of the most widely used and certified payment providers in the world. Purity White AI never stores your bank details.
Is Purity White AI GDPR-compliant?
Yes, all data collection and processing complies with the GDPR. The details are available in our privacy policy.
Support & Guidance
4 questions
How do I contact you if needed?
The easiest is WhatsApp — we reply quickly, usually within a few business hours. You can also go through your client area.
Do I get help getting started?
Yes. The ÉCLAT plan includes VIP support from account creation: setting up your site, importing your services and getting to grips with the tool.
Do you offer training?
Short guides and tutorials are available from your account to get to grips with each feature in a few minutes.
In which language is support available?
Support is available in French, during the same hours as our team based in France.

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